If you're facing the threat or reality of decreasing marketing budgets, higher demands on your lead-generation activities and increased pressure to explore untested avenues such as social media, you'll want to view this Webinar. An expert panel reviews key tactics and strategies that are being used successfully to reach IT buyers, from developers and managers on the front lines on up to the CIO.

Why View It?
You'll get insight on what's working, and what's not.