The appeal of marketing automation is hard to resist: Companies that implement platforms successfully can close 400% more deals than those without.

But getting from point A to point B isn't easy. In fact, your road to success should begin with a reality check.

If you understand the truths about marketing automation implementation, you'll be prepared to deal with some of the challenges you'll face, and set your team up to get the most out of your platform.

In this Webinar, marketing automation company Manticore Technology and demand-generation agency Bulldog Solutions will review six "truths" about marketing automation, and how to address them head-on.