An expert panel reviews new research showing how BtoB marketers are finding and nurturing high-quality leads and accelerating their sales pipelines. You'll learn what top-performing marketers are doing to identify high-quality leads, accelerate their pipelines and enable their sales teams to close more deals.
We're all looking for validation that we're setting the right course, as well as guidance on where to commit resources. Benchmarking against demand-generation best practices recommended by experts, as well as the practices of your successful peers, is one of the best ways to validate and plan ahead.

This live panel discussion will reveal new benchmark data in four key areas of demand generation:

• Strategy
• Content development
• Database growth
• Marketing automation implementation

You'll learn what top-performing marketers are doing to identify high-quality leads, accelerate their pipelines and enable their sales teams to close more deals. And you'll hear from experts on the specific people, processes and technology necessary to make that happen for you.