Your event team is under increasing budget scrutiny. Now is your chance to meet the challenge—and shine—by incorporating proven marketing tactics such as Webinars, podcasts and targeted e-mail into your trade show planning.

In this on-demand Webinar, online lead-generation expert Bulldog Solutions shows you how these proven tactics can help you:

• Drive more traffic and create buzz around your event
• Reinforce your key marketing messages and repurpose the hard work you've put into content
• Connect immediately with your best leads, and turn them into opportunities
• Deliver measurable results that improve the return on your trade show investment