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5 Creative Ways to Promote Your Event

You’ve sent invitations to your in-house database, put a link on your website and even made a post on your company blog. That’s plenty of promotion for your upcoming event, right?

Not anymore! Lately, I’ve seen clients become increasingly creative in how they promote their events, here are 5 of my favorites:

1. Email Signature

Update your email signature to include a blurb and a link to the event (especially effective for the sales and marketing folks)

Statistics that speak for themselves

Sirius Decisions’ latest newsletter included some interesting stats re: perceived effectiveness of lead gen tactics.

Call for Entries: Top 10 Creative Uses of LinkedIn?

Has it really been two-and-a-half years since I set up my LinkedIn profile? How well I recall those days, earnestly inviting contacts from previous jobs and checking my contacts list to see if I’d finally hit double digits.

Copywriter: Heal Thyself

Read this terrific article by marketing consultant Kristin Zhivago on creating effective marketing copy.