This week, we’re featuring Jillian Livingstone, one of our eagle-eyed quality assurance specialists. She’s the one poring over every document that goes out the e-door to make sure we get rid of any typos, errors or grammar no-nos!
Back in the good old days, social media was exclusively for college students. No one had to hem and haw over whether or not they should accept a friend request from their mom, politics were the last thing on anyone’s mind, and there were no advertisements littering your newsfeed. As social media has evolved, one of the most intriguing side effects is how it's transformed the advertising game.
What are the top things you look for when choosing a marketing agency? A portfolio of stunning creative work is almost always high on the list. Technological know-how and industry knowledge are usually highly desired as well. One thing you might not initially consider, however, is the agency’s quality assurance (QA) process.