An Open Letter to the Digital Media Sales Reps of the World:
I’m relatively new to the digital media game—just over two years fresh. During my short tenure in your space, I’ve been surprised to learn just how difficult it can be to buy from you! I have budget, I want to give it to you—but many times, you end up losing my business to someone who makes my buying experience a simple and painless one.
Here are some simple tips to make it as easy as possible for your agency partners to give you a piece of their pie, and to make sure they come back for more:
