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MarketingSherpa details the success of the "Close the Pipeline" campaign, developed by Bulldog Solutions and client Nortel to impact Nortel's Q4 sales pipeline. Read the article. Download the case study. About ...

Stevie Award, Bulldog Solutions, Executive Benchmark Assessment, Marketing Demand-generation company Bulldog Solutions has been selected as the winner in the Sales Achievement Category of the fourth annual Stevie Awards for Sales & Customer Service. ...

Stevie Finalist Bulldog Solutions has been recognized as a finalist in the Sales Achievement Category of the fourth annual Stevie Awards for Sales & Customer Services. Bulldog is being recognized for the development of the Executive Benchmark Asse...

January 12, 2010 -- Amy Bills -- Post a Comment When the "elevator speech" for what your company does starts to require a skyscraper, it's time to find a visual way to describe what you do.   Other posts by Amy Bills| Read more|

In this issue: Preventing call-to-action overload; new video white paper on strategizing your marketing calendar.

Demand Generation Bulldog Solutions and global growth consulting firm Frost & Sullivan will offer end-to-end integrated demand-generation solutions through a new partnership unique in the BtoB demand-generation industry. Read the announcement.  ...

December 3, 2009 -- Amy Bills We announced today an incredibly exciting partnership with Frost & Sullivan, the global research firm with which we developed the Executive Benchmark Assessment. Other posts by Amy Bills| Read more|

In this issue: Three social media trends to watch in 2010; and a case study on building a lead nurturing program.

Holiday Card 2009 This year, we decided to make our holiday card a collaborative experience. Here's what happened. About About ...

Bulldog Solutions and Frost & Sullivan are partnering to offer services to advertisers that want to build microsites for related content or to develop other integrated marketing products - a growing but still unmet need among online advertisers, according to the participants. Read the MarketingVox article.&nbsp...

In this issue: A Q&A on tracking prospect behavior for lead scoring, plus our holiday greeting to you.

November 16, 2009 -- Josh McGonigle In a landscape with declining budgets and blossoming technology, it makes sense that Virtual Trade Shows are coming of age. Virtual events are a great opportunity to showcase your company as a thought/technology leader and reach new (and financially restricted) audiences, ...

October 22, 2009 -- Amy Bills Bulldog President Todd Davison was joined by two of our clients: Hoover's Michael Hickey and Humana's Jen Moeller, at the MarketingProfs Digital Marketing Mixer in Chicago on October 21. Other posts by Amy Bills| Read more|

October 20, 2009 -- Amy Bills MarketingSherpa has made the "whiteboard" from this year's B2B Marketing Summit available to their entire audience. But I'm not sure the whiteboard has as much value for non-attendees as it does for those who attended. It's like borrowing someone's class note...

In this issue: A (mostly) painless path towards a social media strategy; how to make paid search work for BtoB.

October 9, 2009 -- Amy Bills Earlier this week I attended MarketingSherpa's B2B Marketing conference in Boston, where the challenge of creating adequate content to drive lead generation and lead nurturing activities was one of Other posts by Amy Bills| Read more|

In this issue: The nuts and bolts of creating content—how to find it, when to kill it; plus, the six building blocks of a strong e-mail marketing program.

September 28, 2009 -- Josh McGonigle Along with an information-sharing mentality, Web 2.0 has brought on an onslaught of upstart codecs, compressors, fi Other posts by Josh McGonigle| Read more|

September 24, 2009 -- Amy Bills Asking your speakers to participate in promoting an event is a no-brainer. I've done it many times myself. Other posts by Amy Bills| Read more|

September 24, 2009 -- Melissa Jolly If you are like me - the thought of personal finance makes my face twitch and my head hurt!!! With all the data out there it is hard to determine what is what. Other posts by Melissa Jolly| Read more|