In this issue: A new executive brief on the state of demand generation, a Q&A on the same subject, and an infographic on how social media exploded SXSW.
You are receiving this issue of Marketing Watchdog Journal, the monthly sales and marketing best practices newsletter, as part of your inclusion in the SalesLab community.
In this issue: Three tips for getting Sales to actually use your playbooks; plus, results of Demandbase's recently published study on website demand generation.
In this issue: How to cure the content headache (hint: it's all about repurposing); plus, a Bulldog account manager on the biggest challenges her clients' faces.
In this issue: How content analytics makes sense of what motivates your website visitors; plus, real-world insight from a Bulldog on our sales team (and how you, too, can join that team).
In this issue: What it's like to be a Bulldog (and how you can be one, too); also, SiriusDecisions' John Neeson on the biggest mistakes marketers make.
In this issue: We're hitting the road with our exclusive Smart Marketers events. If you're a BtoB marketing executive in the Bay Area, Chicago or Atlanta, e-mail us for registration information.
In this issue: 2011 resolutions: Optimize marketing automation, focus on the "last mile" of the sales funnel; revamp social media strategy; prioritize deliverability.
In this issue: Marketing trends and best practices report, hot off the presses; plus, how to align your messaging with your targets' needs (and look like a rock star).
