In this issue: Three tips for getting Sales to actually use your playbooks; plus, results of Demandbase's recently published study on website demand generation.
In this issue: How to cure the content headache (hint: it's all about repurposing); plus, a Bulldog account manager on the biggest challenges her clients' faces.
In this issue: How content analytics makes sense of what motivates your website visitors; plus, real-world insight from a Bulldog on our sales team (and how you, too, can join that team).
In this issue: What it's like to be a Bulldog (and how you can be one, too); also, SiriusDecisions' John Neeson on the biggest mistakes marketers make.
In this issue: We're hitting the road with our exclusive Smart Marketers events. If you're a BtoB marketing executive in the Bay Area, Chicago or Atlanta, e-mail us for registration information.
In this issue: 2011 resolutions: Optimize marketing automation, focus on the "last mile" of the sales funnel; revamp social media strategy; prioritize deliverability.
In this issue: Marketing trends and best practices report, hot off the presses; plus, how to align your messaging with your targets' needs (and look like a rock star).
In this issue: A just-released white paper on the types of lead nurturing most impactful for BtoB marketers; plus, a success story about building an efficient testimonial program through automation.
